Imagine a shop a man will willingly go to and you have the Ferrari store right in the center of Milan. Prepare to be blinded by an array of red and yellow logo merchandise. Tees, Keychains, sunglasses, watches etc..
The real reason to go here, however is the Ferrari Simulation Center. This is not your ordinary arcade game simulation.
Choose one of five tracks (Monza, Imola, Mugello, Silverstone and Nürburgring), get into the F1 chassis and and look out on to the simulated track with 180 degree HD screen wrap around views. With four cars, there is the chance to race against 3 other people or do it yourself against the clock. The website claims 3 degrees of freedom platform but I don’t understand what that means, and I’m writing this on the plane home, so you’ll have to figure that one out yourself.
Speed freaks can take the ultimate selfie next to the real F1 car in the showroom window.
Ferrari Store Milano
Via Berchet, 2,
Milano, 20121, ITALY
Tel: +39 02 4949 0815